Client: The Global Clean Water Initiative - Mexico Office
Scope: Create a flyer to encourage local community members to attend the volunteer info meeting. I then went a step further and created a landing page.
Tools: Adobe Illustrator, Photoshop, Figma
Through extensive research into the social, cultural, and environmental sensitivities of Mexico, I embarked on creating a flyer tailored to attract local volunteers while ensuring cultural respect and community harmony. The flyer used meaningful colors and imagery that connects to the community while representing the mission of The Global Clean Water Initiative. The design elements allow for a fast, easy, and memorable read.
Outside of the assignment, I took time to familiarize myself with Figma and created this volunteer sign up page using my flyer as inspiration. The flyer and landing page are recognizable to viewers who may see both at different times; showcasing successful multi-channel materials.